Ro
En
РyDurata proiectului:
June 2018 – December 2021
Finanțator:
The Swiss Agency for Development and Cooperation (SDC) via Internews Europe
Statut:
În derulare
Scop:
To improve the quality of the media content and the financial sustainability of media institutions through a better understanding of the needs of the public.
Activități:
Regional Training for Trainers: Training a group of experts about audience and about the digital development of media institutions. During the training, a number of media experts will be trained in identifying the key features of a media portal audience, the techniques that can be used to maintain and expand the target audience, etc.
In-house Consultations for Six Media Institutions: The participants trained at the first stage will conduct in-house consultations about audience an online management for six media institutions from Moldova.
Small Grants for Audience Growth: The six media institutions will participate in a small grant contest, and four of them will receive funding to develop online audience growth tools and strategies.
