Ashley Callingbull Captivates Daytime Television: Inside Her Iconic Appearance On The Price Is Right
Model, actress, and Indigenous rights advocate Ashley Callingbull has delivered another unforgettable television moment, delighting fans with an appearance on CBS's classic game show The Price Is Right. The First Nations icon continues to break barriers across North American media, bringing Indigenous representation to one of television's longest-running daytime staples.
| Quick Facts | Details |
|---|---|
| Featured Subject | Ashley Callingbull |
| Television Show | The Price Is Right |
| Network / Platform | CBS / Paramount+ |
| Heritage | Enoch Cree Nation |
| Career Highlights | Mrs. Universe (2015), Sports Illustrated Swimsuit, Host & Actress |
Context & Background
Ashley Callingbull first captured global attention in 2015 when she became the first Indigenous woman from Canada to win the prestigious Mrs. Universe title. Since that historic victory, the Enoch Cree Nation native has continuously pushed boundaries in fashion, broadcasting, and public advocacy. In 2022, she shattered ceilings once again by becoming the first First Nations woman featured in the Sports Illustrated Swimsuit issue.
Her appearance on The Price Is Right highlights a broader media trend of expanding representation on legacy daytime television programs. Host Drew Carey and the show's producers have regularly welcomed high-profile guest figures, celebrity supporters, and cultural icons to celebrate diverse talent. Callingbull's vibrant energy and historic status as a trailblazing advocate made her a natural fit for the daytime audience.
Over the past several years leading into 2026, Callingbull has expanded her career into sports broadcasting, television hosting, and dramatic acting. Her appearance on daytime game shows underscores her ability to connect with mainstream viewers while keeping Indigenous culture and representation at the forefront of popular media.
Cultural Impact & How to Watch
Seeing a prominent First Nations woman step onto the iconic The Price Is Right stage holds significant cultural importance. It signals a continued effort by major television networks to diversify daytime programming and showcase Indigenous excellence to millions of daily viewers across North America.
For fans wanting to catch the episode or follow Callingbull's latest endeavors, here are the key viewing and streaming options:
- Network Television: Episodes of The Price Is Right air weekdays on CBS (check local listings for exact daytime broadcast schedules in your region).
- Streaming Platforms: On-demand streaming is available via Paramount+, where subscribers can access current episodes shortly after their network broadcast.
- Digital Highlights: Short clips, contestant highlights, and behind-the-scenes content are routinely published across official The Price Is Right social channels and YouTube.
- Official Social Channels: Followers can track Callingbull's direct commentary and behind-the-scenes footage via her official Instagram and X (formerly Twitter) accounts.
Ashley Callingbull isn't the next Miss Universe. Still, she was ...
What's Next for Ashley Callingbull
As 2026 unfolds, Callingbull continues to build an expansive portfolio across television, advocacy, and fashion. Beyond daytime TV guest appearances, she remains heavily involved in youth mentorship programs, Indigenous sovereignty initiatives, and high-profile media hosting roles.
Industry analysts expect Callingbull to expand her broadcasting footprint further into mainstream network hosting and executive production. Her consistent screen presence on top-rated network shows proves that her appeal transcends conventional entertainment boundaries, paving the way for future generations of Indigenous talent in North American television.
