According to the survey, about 70% of respondents watch television daily, including online. The Internet comes second, with 50% of respondents. Radio is the third in this rating, with a score of about 28%. Newspapers and books (including online) are read every day by about 7% of respondents.
In terms of importance of the media, 56% of respondents find television the most important. The Internet is of the most importance to 27%, radio – to 5%, and newspapers – to about 2% of respondents. The list of the most trusted sources of information includes television (with a score of about 50%), followed by the Internet (about 23%), and radio (about 5%). Newspapers are trusted by about 2%.
Interviewees also said what sources they usually use to get information about events in the country and abroad. Here, nearly 60% of respondents mentioned domestic TV and radio programs, and about 40% - Russian TV and radio programs. The Internet is used for information by about 22%, and social networking websites – by 16%. Romanian (European) televisions are a source of information for 14% of respondents. About 7% seek information in Moldovan newspapers and magazines, and 3% – in Russian.
The most watched television is PRIME TV (about 60%), followed by Moldova 1 (about 40%), and Jurnal TV (about 28%). RTR Moldova gathered 23%, PRO TV – 21.5%, Publika TV – 19.5%, NTV Moldova – 18.5%, Canal 2 - 12%, Canal 3 - 11.8%, TV8 – 4.5%, N4 – 3.3%. Euro TV and TVR Moldova are watched by 1.4% of respondents each.
The survey was conducted by the Center for Sociological Investigations and Marketing “CBS-AXA” between November 18 and December 5, 2017. Overall, 1,113 persons aged above 18 were interviewed.